The Salty Rose is a New England based Bath & Wellness company. The clients inspiration for the company name comes from the Rosa rugosa or Beach rose, often seen growing in the sands along the dunes where she grew up. This represents her connection to the ocean. The beach rose and sea salt are used in her products and was the starting point for her business.
The logo design intentionally incorporates elements of the botanicals used in the products themselves. The black and white branding is both a nod to the old world colonial herb garden, and a minimal modern look that will stand out on store shelves.
Logo design intentionally incorporates elements of the botanicals used in the products themselves. The black and white branding is both a nod to the old world colonial herb garden, and a minimal modern look that will stand out on store shelves.
This section contains samples of my work from MFS. It shows the use of constant branding on print and digital pieces.
Printed sample of a tri-fold brochure with magnetic closure and 3 inner pockets.
Mechanical layout of print ready tri-fold brochure with magnetic closure and 3 inner pockets.
I created this metallic silver self mailer for the Barron's top 100 women advisors. Our company gave each Advisor their own Mantra band with a custom saying, "She believed she could, so she did" which was mirrored in the printed piece as well. The band was inserted in with the congratulations letter, and sealed with a MFS logo sticker.
I created a Header image for the hero space, and banner image for the body on the MFS web site.
I created a work from home Header image for the MFS web site.
Tent style, 2 sided calendar showing all of the MFS location around the Globe.
Tent style, 2 sided calendar showing all of the MFS location around the Globe.
Tent style, 2 sided calendar showing all of the MFS location around the Globe.
A Layout showing branding and imagery across the many pieces of an event.
A Layout showing branding and imagery across the many pieces of an event.
A Layout showing branding and imagery across the many pieces of an event.
A Layout showing branding and imagery across the many pieces of an event.
A Layout showing branding and imagery across the many pieces of an event.
I designed this logo for President's Club Conference at CFN. This year the conference was being held in Kauai, HI. The theme was a relaxed spa like resort mixed the natural beauty of the landscape. I pulled colors and designs from the local culture to give the conference branding a distinctive presence.
Shattering the Leadership Illusion logo and branding. Concept and design for National Conference logo at CFN. The copy and graphics both tell a strong visual story about shattering the old illusion of leadership and thinking in terms of the whole company coming together to contribute to it success.
This is an identity I created for the Conferences and Events team at Commonwealth Financial Network. Logo, signage and email signature.
This logo and branding was created for an ongoing internal CFN conference. I needed to utilize the colors and fonts of CFN branding, and create a identity that tied in directly to CFN.
Internal conference Branding for CFN.
Logo, branding, and signs for a charity organization.
Their mission is simple: bring together 100-plus women in Boston who care about local causes and are committed to making an impact on our communities.
We meet. We Vote. We Donate.
to be used as a profile picture on social media